Services (with a smile)
"Every time I read her edits, a burst of energy takes over me and I cheer out loud. Seriously! I’m always elated with her work. Since I hired Megan to edit my newsletter, my open rates have DOUBLED. She has a gift. She never changes my voice or my meaning… she just takes it to the next level. She hits the nail on the head every time. I value her so much—I don’t want to share her! But if I must, trust me sister: Megan is your girl. She’ll be my full time copywriter/editor for all my needs going forward."
-Tahirah Taalib-Din,
CEO and founder of Dream Big and Grow Rich
-Tahirah Taalib-Din,
CEO and founder of Dream Big and Grow Rich
I know you understand the power of words, because you’re here. You know that you can’t just slap some stuff on the page an expect your dream clients to come breaking down your door. It takes more thoughtfulness that that.
You’re probably here because you’re busy. Business is good and you could write what you need yourself, but you’re only one woman. Or you find your audience isn’t connecting when you try to write yourself. Or you struggle to make your written words sounds like you, the words you’re writing aren’t landing you clients, they aren’t as clear as you know they need to be, or maybe you just plain old don’t know what you’re doing and you don’t have time to dink around.
You’re probably here because you’re busy. Business is good and you could write what you need yourself, but you’re only one woman. Or you find your audience isn’t connecting when you try to write yourself. Or you struggle to make your written words sounds like you, the words you’re writing aren’t landing you clients, they aren’t as clear as you know they need to be, or maybe you just plain old don’t know what you’re doing and you don’t have time to dink around.
Want words that...
…speak so directly to your dream customers’ desires
that they appear as if by fairy dust?
that they appear as if by fairy dust?
…entertain so thoroughly,
it sucks said dream customers right in?
it sucks said dream customers right in?
.…capture your voice so well,
they become totally sweet on you and your offering?
they become totally sweet on you and your offering?
...persuade so well,
they swallow your message hook, line and sinker?
they swallow your message hook, line and sinker?
Yes? I can help you achieve that.
But first let’s talk about bridges.
Humor me.
But first let’s talk about bridges.
Humor me.
Why do we build bridges? We do it because there’s an obstacle in the way between two points, whether it’s a body of water, a canyon, or something else. We build bridges to circumvent barriers. We build bridges to connect things.
Metaphorically speaking, your words act as the bridge that connect you to your clients.
Lousy copy is a barrier to connection with your readers.
You know what it feels like to read words on a website that just do not speak to you. You click away before you even notice you’ve done it, and faster than you can say, “nerp, not for me”. That’s how fast you can lose a prospective client.
Your goal with your copy is to provide a sturdy, gorgeous and fascinating path to where they want to go.
Done well, your web copy can convey your essence as a person before someone has even met you, and will convince your clients that YOU and YOUR SPECIFIC OFFERING will get them from where they are to where they wanna be.
In my approach, there are 6 things you need to nail down to write outstanding copy. Before you are crystal clear on these things, writing effective copy is basically impossible!
BRIDGE is an acronym, and each letter stands for an element you must design, engineer, and build out in order to write phenomenal copy. It answers the WHO, WHAT, WHEN, WHERE, WHY AND HOW of amaze-balls copy.
Metaphorically speaking, your words act as the bridge that connect you to your clients.
Lousy copy is a barrier to connection with your readers.
You know what it feels like to read words on a website that just do not speak to you. You click away before you even notice you’ve done it, and faster than you can say, “nerp, not for me”. That’s how fast you can lose a prospective client.
Your goal with your copy is to provide a sturdy, gorgeous and fascinating path to where they want to go.
Done well, your web copy can convey your essence as a person before someone has even met you, and will convince your clients that YOU and YOUR SPECIFIC OFFERING will get them from where they are to where they wanna be.
In my approach, there are 6 things you need to nail down to write outstanding copy. Before you are crystal clear on these things, writing effective copy is basically impossible!
BRIDGE is an acronym, and each letter stands for an element you must design, engineer, and build out in order to write phenomenal copy. It answers the WHO, WHAT, WHEN, WHERE, WHY AND HOW of amaze-balls copy.
The BRIDGE Approach is my trademarked framework that I use in all my client work.
How I can help:
Website copywriting
AKA The Golden Gate |
Building or revamping your website? How about some very-you web copy that gazes into the soul of your unique audience and compels them to heed your call to action? Let’s turn looky-loos into peeps that wanna work with you.
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Email sequences
AKA The London Tower |
Too busy to write all that ongoing stuff, like newsletters, blogs, articles, bios and one-pagers? Let me take over and write for you.
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Copyediting
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Want to be extra super-duper-pooper sure your words are polished enough? Run them by me. They called me “the eagle eye” in my corporate days.
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Copy coaching
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What about the tough mama who wants to do it herself, but is struggling to achieve liftoff, sound like herself online, or who needs some clarity before she writes or revamps her copy?
Five more laps, champ! Kidding. But I can (copy) coach you into shape. |
Website audit
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Your website already exists. Hallelujah! But you have this niggling feeling that it could be better. Let me probe (heh) your website and see how we can optimize the already-awesome.
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I get it: you’re busy. It's hard. Let me help. Get me on your team and start checking projects off your to do list today!
“I needed someone to help me wordsmith who could also understand my unique line of work. I got both and more. Megan has a knack for listening and then translating what I’m trying so dang hard to say into words. She saved me hours and hours of spinning my wheels trying to do it alone. She was able to help me on projects large and small, and always gave it to me straight. The breadth and depth of her knowledge is so vast, I opted not to hire the life coach I was vetting in favor of Megan’s wisdom and expertise. You get massive bang for your buck with Megan – she’s like the secret ingredient that every recipe needs that takes the dish over the top.”
- Nicole Kincaid, owner of Nicole Kincaid Energy Work
- Nicole Kincaid, owner of Nicole Kincaid Energy Work